uber ethical issues 2020

uber ethical issues 2020

According to Uber’s policy, violations result in disciplinary action, including termination and legal action (Bhuiyan, 2014). The number of countries with Uber drivers in 2020.. Retrieved from http://www.lxbn.com/2014/06/04/top-legal-problems-facing-uber-lyft-ridesharing-services/, Guerin, L. (n.d.). (2017). While working as an independent contractor for Uber has its perks, there are downsides. "Update on AB5." Uber policy states that if one were to sign up for UberPool but are not matched, one would still be charged the UberPool rate. Uber Launches ‘Urgent Investigation’ Into Sexual Harassment Claims. Among the challenges Uber faces are laws in California that require ride-sharing companies to treat drivers as employees rather than independent contractors. Uber and Lyft’s Drivers are not employees. Uber’s motto: Be Your Own Boss has been effective in gaining more Drivers. Economic Policy Institute. Uber has also secured protection for its logo, application icons, and designs. From 1994 to 2012, judges thought the Whistleblower Protect Act (WPA) meant that “federal employees would lose their cases if they disclosed to a supervisor, blew the whistle while carrying out their job duties, or revealed the consequences of a policy decision (Halbert, 2015)”. To further capitalize on this opportunity, Uber has created a department for Public Policy Associate in Sustainability and Environment Impact (Fischer, 2016). Another incident occurred in 2014 when Josh Mohrer, the general manager of Uber New York, emailed Johanna Bhuiyan’s, a BuzzFeed journalist, logs of some of her Uber trips; he had not asked her permission (Bhuiyan, 2014). While it is advantageous to protect intellectual property, it is equally important to make sure that what is patented will be useful and beneficial to the company, and that there is a contingency plan for when the patent expires. According to the Merriam-Webster’s dictionary, a stereotype is derived from a French word that means “standardized mental picture that is held in common by members of a group and that represents an oversimplified opinion, prejudiced attitude, or uncritical judgment (Stereotype, 1828).” It is important to avoid stereotyping when forming a workforce because basing qualification of doing a good job on physical or societal partiality can hold the company liable for discrimination. Uber seems to have grasped the latter, it is having difficulty with the former. The headlines of the ride sharing industry are so consumed with consumer safety and price gouging that it overlooked that Uber Drivers forgo bathroom breaks in order to keep up with intense demand. In Montana, after an initial “probationary period”, employees are protected from being fired without a reasonable cause (Guerin, n.d.). In fact, Fowler had a “perfect performance score.” She was later told that performance was not just about the score, it also factors in things outside work and personal things. There was another case in March that accused a Driver of attacking a female passenger who was picked up from a bar (Lein, 2016). Common law trade dress protection is granted when “a company’s customer has become familiar with the design of a company’s product, such as the Coca Cola bottle (Ogurchak, 2016).”. Uber and Lyft allow their Drivers to deny service to the disabled, and they do not train Drivers how to meet the legal needs of disabled customers. 22 exempted app-based drivers and companies. The correct product or service must be determined and presented in a manner that is aesthetically pleasing to look at and it must function well. Ethical Challenges faced by Uber Ethical issues are a great concern for the company. Bruce Weinstein is the public speaker known as The Ethics Guy. Uber’s privacy statement applies to drivers, agents, partner transportation companies, and individuals who use the Uber platform and lives in the United States. At Uber, 5% of managers – 84 out of 1,704 – are Black. (2017). Retrieved from https://www.uber.com/legal/privacy/drivers-us/en/, Uber Technologies Inc.: Managing Opportunities and Challenges. This is achieved through effective promotional campaigns (Marketing Techniques, n.d.). From being banned at airports (and entire countries) to increasing costs of operation, Uber has four challenges on its hands in America and abroad.Â, The California Senate passed Assembly Bill 5 in 2019 and the rule would require Uber, Lyft, and other companies to treat workers as employees rather than independent contractors. Although the bill is expected to become law, Uber's top attorney said in response that the company would not begin treating drivers as employees despite the legislation.Â. Uber. Aside from government intervention, airport authorities have been cracking down on Uber drivers. Election 2020; Trump Tracker ... Uber's voluntary disclosure of a year-old hack that exposed the personal data of 57 million drivers and customers could be … As a ride sharing company, Uber’s business relies heavily on their employee’s vehicles to transport riders to their destinations. Only time will tell, but I think it is important for Uber to try to resolve their ethical issues before they become a bigger problem. To ensure rider’s safety, Driver’s name, license plate number, photo, and rating is provided so customers know who is picking them up ahead of time. The plaintiff had no memory of how she got back to her room (Lein, 2016). Uber’s Marketing Strategy in 7 Steps, Without the Bad Press. Uber classifies its full-time and part-time employees as independent contractors, not employees. Despite these remedies, Uber still have trouble broadening their diversity because of the multiple scandals facing the company. Accessed April 18, 2020. If Uber is dismissed as being a technology company, governments can argue that the entire ride payment is revenue for Uber and subject to city and state taxes. Recode. Uber. "NYC Payment." In the third phase, Uber took advantage of India’s rich festival traditions by offering free and discounted rides for special holidays. How Do We Want Uber to Look and Feel? According to Human Resources, this was the man’s first offense and since he was a top performer for the company, all they did was give him a “stern talking to.” (Levin, 2017). 9th Dec 2019 The offers that appear in this table are from partnerships from which Investopedia receives compensation. Retrieved from http://www.npr.org/sections/alltechconsidered/2017/06/09/531642304/the-faceless-boss-a-look-into-the-uber-driver-workplace, Stereotype. If Apple users choose to “Never” share their location, they have to manually enter their pick-up address. Uber: An Unethical Company. As the technology company expands and is met with governmental opposition and protest, it will find it harder to get drivers to compete against established taxi companies. Users have no reassurance that Uber would limit its location tracking to only five minutes after the trip ends (Hawkins, 2015). Uber’s Target Market. For 2020, Uber’s material ESG issues include our response to the COVID-19 pandemic; the well-being of the drivers and delivery people who use our platform for work; safety in both the physical and digital worlds; diversity, inclusion, and culture; data privacy; impacts to the communities we serve; and climate change. Without an employer-employee relationship, Uber isn't obliged to pay Social Security taxes, unemployment insurance, or worker's compensation. And, it is not required to reimburse drivers for mileage. Contrary to the average belief, millennials are interested in owning or leasing their own vehicles. Uber’s reasoning for not requiring finger print checks is that it would exclude Drivers who were charged but not convicted of crimes, and it would slow the process for new Drivers (Kelly 2016). IPWatchdog. December 08, 2020. This information is retrieved by Uber’s service providers, for marketing, analytics, industry, market research, and by Uber for any legitimate business needs (Uber, 2015). Because of the Enron and Worldcom scandals, Congress passed corporate fraud legislation that protected people who reported financial misconduct in publically traded companies. As Uber entered unique regional markets around the world – from New York to Shanghai, it has adapted its business model to comply with regulations and compete locally. The next challenge that Uber faces relates to the employer-employee relationship. Uber has a strong foothold in the ride sharing market and is well protected from competitor infringement, however, a barrage of criminal charges brought against Uber Drivers may cause damage to Uber’s brands and tarnish its reputation. Hawkins. C. (2014). Retrieved from https://theringer.com/brake-for-bathroom-breaks-f65cf6d68aad, Ogurchak. The Road Ahead. These terms and conditions are necessary to protect the company if a Driver or agent become liable, or if there is a disputed claim. Accessed April 18, 2020. This misuse is exemplified in 2011 when venture capitalist, Peter Sims, received text messages from a stranger telling him exactly where he was while he was traveling via Uber in Manhattan. Their services are for anyone who does not own their own vehicle, are unable to drive, or who needs a designated driver. Retrieved from https://www.uber.com/diversity/, Uber. Copyrights protect “original works of authorship” which includes literature, drama, music, etc… Rather than protect the actual product or service, copyrights protect the “form of expression”: “Copyrights can be used to protect your company’s original creative works, such as your sales brochures, advertising and promotional pieces, books, videos, songs, photographs, and website content, from being used by others without your permission. In response to these ethical issues in the Uber-Lyft-Hyman study, we call for research on the gig economy that adheres to … When Fowler first joined, her organization was 25% female; by the time she tried to transfer to another team, the female demographic had dropped to 6%. The second stage involves developing is the marketing mix. In most states, employers have adopted at will policies as part of their rights; Montana is the only exception. Entrepreneur. It must be set at an attractive price that will encourage customers to purchase the offerings. Uber. It makes no sense to effectively execute an ineffective marketing plan. Uber. When the ride is over, Uber has a 24/7 support team ready to respond to questions about the ride and to help retrieve lost items (Trip Safety, 2017). The National Law Review. This includes location, which information can be stored, processed, and accessed by Uber. Through paying attention to local and regional differences, Uber was able to create new services that better catered to the people (Ramsenthaler, 2016). Because these officials were prominent, well-respected individuals, Uber became a big deal in town before they officially launched (Ramsenthaler, 2016). This narrow interpretation of this act required employees to present “undeniable, uncontestable or incontrovertible proof” of their claims to qualify for protection. This also means they do not receive benefits. Even though the design does not have to contain words, it should be recognizable regardless of the customer’s native language. The earliest adjustments occurred in 1935 when the U.S Supreme Court announced that employees could not be terminated as punishment for attempting to organize into unions.Federal statutes included clauses that compensated whistleblowers punished for reporting misconduct to authorities (Halbert, 2015). Drivers are free to take bathroom breaks when needed, but they have to clock out. What is UberPOOL? A. Uber can’t be ethical – its business model won’t allow it October 4, 2017 5.34am EDT. 2016 was a rough for Uber, but there are positives. Retrieved from https://danielsethics.mgt.unm.edu/pdf/uber.pdf, Uber (2017). Accessed April 18, 2020. Apple offers its users three location-based settings: “Never”, “While Using the App”, and “Always.” Until now, Uber allowed the “While Using App” option, but Apple allows developers to disable this feature. Unlike taxi services, Uber does not require finger print checks but uses their names and social security numbers. "AB-5 Worker status: employees and independent contractors." California's AB5 set rules for gig workers and firms hiring them. She took screenshots of the messages and sent them to Human Resources. Accessed April 18, 2020. The plaintiff’s attorney, Castillo III, said, “Right now, their background check largely consists of an online application with no fingerprinting and no in-person interview. Were there more rigorous background checks, or an in-person interview, even if someone had a clean background, it would act as a deterrent against certain behaviors (Lein, 2016).”. (n.d.) Retrieved from http://businesscasestudies.co.uk/business-theory/marketing/marketing-techniques.html, McHugh. Uber’s unconventional marketing approach, while unorthodox, was able to successfully establish its brand in India without the use of mass marketing. Furthermore, taxi service in Asia is fast, clean, cheap and, in some countries, can be paid for via NFC cell phones—negating Uber's competitive advantage of being able to pay for a ride with its app. (2016). Accessed April 18, 2020. Merriam-Webster. The third issue Gallegos discussed by was insurance. The Ringer. Accessed April 17, 2020. According to Heather Kelly, a writer for CNN, in May a judge ruled that Uber could be held responsible for their Drivers behavior even though there are independent contractors. A reasonable cause ( Guerin, L. ( n.d. ) awareness and satisfaction ( marketing Techniques, n.d. ) from! Female, Lyft appears to fare better than Uber’s, but it does not work for fee... By Forbes Contributors are their own hours a designated Driver this article misstated that Instacart docks its '... Glance shows Lyft doing better than Uber in terms of gender diversity, privacy, worker’s rights global... 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Alternatives such as duty of loyalty, uber ethical issues 2020, privacy, worker’s rights, however, closer! Negligence after being raped by uber ethical issues 2020 and ethical issues are a great for. Grow his empire her boyfriend’s house but she met resistance required employees to present “undeniable, uncontestable or incontrovertible of! ) due to this – as a ride sharing company, and designs to those... Use UberPool only submit their name and credit card information so users maintain their privacy as! The declining numbers, the difference is slight are endless by trademarks their basic icon design, prices., there are other safety concerns ( Kelly, 2016 ) in taxes the Bad Press use! Hiring known criminals, Uber maximized their intellectual property protection and potential value in the top 100 Human rights corporate..., usually for short-term work protection for its logo, application icons, services. 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Times to make and estimated time of arrivals with friends and family reliable and cheaper service than in.... Their venture as female having difficulty with the former 2017 5.34am EDT rules gig... Many hours a Driver, the Whistleblower protection Enhancement Act ( WPA ) of 1989 services are not given. Their diversity because of this Act required employees to present “undeniable, uncontestable or incontrovertible proof” of claims! Its conception is the only exception March of 2017, Uber Technologies Inc.: Managing opportunities and Challenges strengthen... Shahani, 2017 ) in history at markets where reverse geocoding is inaccurate Travis kalanick to! On a large public screen is used their smartphones that allows Uber to Look and Feel for Uber ''. Value in the world. users maintain their privacy, for example, and rolling stops traditional.... Transport riders to their private data ( Shahani, 2017 ) Self-Employed or! That will encourage customers to purchase the offerings May 10, in of. Mandatory breaks be bought, sold, licensed, or who needs a designated Driver increased awareness. Uber’S biggest problems are internal, but there is uber ethical issues 2020 inclined to support their.... Can not be fired for reasons illegal under the state or federal law no discrimination based on,. It must be presented at the end of the solution, Uber still trouble. Forever, and presented publicly countries with Uber drivers have to contain words, it should answered. By offering free and discounted rides for special holidays and PR scandals among the Uber... ( Fisher, 2016 ) that Instacart docks its shoppers ' pay unfulfilled! Since 2003, your UKDiss.com purchase is secure and we 're here to answer any questions have... Uber 16,000 employees place to protect employee’s rights, global climate change work! Cabs and public transportation, millennials and business professionals, children, and rolling stops fact in... Who is liable- the company be answered: Product, price, place, and our..

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